Developers making video games more addicting?


STOCK’S UP 12.5% AND A 52-WEEK HIGH.>>>NOW WE’RE GOING TO SWITCH GEARS AGAIN, ANOTHER LEFT TURN. A BIG WRITE-UP IN “THE WALL STREET JOURNAL” THIS WEEK GOT A LOT OF ATTENTION. IT SAID VIDEO GAME MAKERS ARE MAKING IT HARDER TO STOP PLAYING THEIR GAMES. NOT SURE I SEE THAT ONE. COME IN, PLEASE, ROB STEINBERG, GAMER WORLD NEWS HOST. ROB, I OBJECT TO THE CHARACTERIZATION THERE. THE GAMERS — SORRY, THE PEOPLE WHO MAKE THE GAMES, THEY’RE JUST MAKING THEM BETTER, SO IT IS MORE DIFFICULT TO STOP PLAYING. I DON’T SEE IT AS A PEJORATIVE, WITH YOU MORE, STUART. YOU’VE GOT TO THINK LIKE BACK IN THE DAY WHEN WE WERE MAKING VIDEO GAMES FOR THE SEGA GENESIS THE SUPERNINTENDO. IN ORDER TO GET LONGEVITY, YOU NEEDED TO MAKE THE GAME MORE DIFFICULT OR LIMIT THE NUMBER OF LIVES YOU HAVE SO THAT WAY YOU MAKE SURE PEOPLE GOT THEIR MONEY’S WORTH. NOWADAYS GAME DEVELOPERS CAN FOCUS ON MAKING A GAME MORE ENTERTAINING, FOCUS MORE ON MULTI-PLAYER ENVIRONMENTS OR MAKING SURE THEY’RE AN ENJOYABLE SOCIAL SPACE FOR THEIR FRIENDS. IT’S ALSO IMPORTANT FOR US TO ACKNOWLEDGE THAT THERE ARE THINGS LIKE GAMING ADDICTION, GAMING DISORDERS, THINGS LIKE THAT IN THIS SORT OF ECOSYSTEM. STUART: AM I RIGHT IN IN SAYING IF YOU’VE GOT GROUP PLAY — I’M NOT SURE HOW THIS WORKS — IF TO STOP? THAT’S WHY THEY WANT YOU TO KEEP PLAYING, WANT TO KEEP YOU INVOLVED IN THE GAME? WHAT’S THAT ALL ABOUT IN.>>IN CERTAIN GAMES, IN CERTAIN TO CONTINUE MOVING FORWARD IF YOU’RE PLAYING AN ONLINE GAME. OFTEN TIMES IF YOU LEAVE A GAME WITH, IMAGINE PLAYING A BASEBALL GAME ONE PLAYER DOWN. IT BECOMES EXCEPTIONALLY MORE DIFFICULT FOR YOU TO WIN AN ONLINE COMPETITIVE GAME WITH LESS PLAYERS, SO IT IS A LITTLE FRUSTRATING, AND FOLKS TRY AND MAKE SURE TO NOT DO THAT AS OFTEN AS POSSIBLE. STUART: NOW, WE CAME TO THIS STORY THROUGH YOU AND OTHERS BECAUSE WE SAW THESE STADIUMS OR LARGE THEATERS BEING RENTED OUT FOR COMPETITIVE VIDEO GAME PLAYING. THE BARCLAYS CENTER IN NEW YORK, 20,000 PEOPLE SHOWED UP FOR A COMPETITIVE GAME. CAN YOU TELL ME THERE ARE ANY MORE BIG EVENTS COMING UP THAT THE INDUSTRY’S STILL GROWING.>>OH, ABSOLUTELY. IN FACT, YOUR TIMING COULD NOT BE BETTER. STUART, THE DOTA II YOU COULD GO ON TWITCH.TV/DOTATI AND YOU COULD WATCH A GAMING COMPETITION FOR DEFENSE OF THE EIGHTS, AND IT’S BEING — AGENTS, AND IT’S BEING PAID FOR $– PLAYED FOR $25 MILLION. I’VE BEEN KEEPING UP WITH IT, AND I LOVE IT. EVIL GENIUSES AND TEAM LIQUID ARE TWO OF MY FAVORITE TEAMS, TWO AMERICAN TEAMS, AND THEY ARE BOTH FAVORITES TO WIN THE TOURNAMENT THIS YEAR. STUART: I’M LAUGHING BECAUSE OF [LAUGHTER] I’M ANCIENT. STUART: WE’RE PLEASED TO HEAR

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